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MailBOX: Why Aren’t Your Website Templates in English? Lorem Ipsum?

This entry was posted By Cubert on Sunday, June 14th, 2009 at 11:03 am and is filed under General Knowledge, MailBOX. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Today I thought I’d answer a user question that I saw come through our support box. This question is a pretty simple one, but has come up a several times over the years among new webmasters, and hopefully this will clear things up for any other uncertain users our there.


I’m working with your templates and see that they are all filled up with foreign words. Do you have English versions of your templates? How do I get the templates translated?


What John’s asking about is the content that is filled in through out the templates, often referred to as placeholder text, dummy text, or lorem ipsum.


(Taken from Gowns and Grooms template)

This text is used not just by, and it is widely embraced by the print and publishing industry to show off a design layout without the distraction of using real readable text. It has been shown that using readable text within a design layout can cause either a distraction from the layout, or even have an influence on the perception of a layout. For this reason, sample text is inserted instead so that the layout can be viewed for the design and not for its content.

Below is a standard paragraph of lorem ipsum text:

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nulla faucibus, leo sodales feugiat dapibus, risus nibh luctus est, eu molestie nisi magna laoreet enim. Curabitur vitae convallis ante. Pellentesque sagittis venenatis accumsan. Sed dapibus rhoncus pulvinar. Sed id lacus nisi. Suspendisse felis mi, auctor pretium accumsan non, tempus a dolor. Integer ac justo aliquam quam posuere varius. Pellentesque lorem ipsum, ultrices at suscipit vitae, varius eu nulla.

You’ll note that when comparing this lorem ipsum sample paragraph to any other paragraph in this post, that the appearance and structure looks basically like any other paragraph, plus it won’t prejudice the reviewer of layout, and is much more natural to look at than something like:

sample text sample text sample text sample text sample text sample text
sample text sample text sample text sample text sample text sample text
sample text sample text sample text sample text sample text sample text
sample text sample text sample text sample text sample text sample text

Lorem Ipsum dummy text has been in use for ages, and its first known of usage in the publishing industry was sometime in the 1500s (yep 500 years ago), and can be traced back to 45 BC in Latin literature (about 2,000 years ago)!

As for how translate it, well, I wouldn’t recommend doing so. Even if the templates were provided with English text, you’d still want to replace that text with your own. This feat can easily be accomplished by simply opening any HTML editing software (Microsoft Expression Web, Adobe Dreamweaver, etc), then opening the HTML doc you want to update with your own text, deleting the sample text, and adding your own. There’s no trick to it. It’s just a simple trick.

See how to edit a template in Microsoft Expression Web

See how to edit a template in Adobe Dreamweaver

If you have a question you would like to see answered in a post, just drop a line on the support system and request it:

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Thanks you answering this question. I was wondering the same thing. I will say one thing its a dead give away if someone is using a template and showing clients examples and you see that kind of text. I had one client that wanted SEO and he got his design from someone else. When he showed it to me I asked him if he knew it was a template and he had no idea. I dont think theres anything wrong with templates but they should tell there clients.

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